Bite Sized Learning is a professional development series where attendees learn about various topics applicable to entrepreneurs and small businesses, community organizations, and large corporations. Sessions include a light breakfast and beverages; tickets are offered on a pay-what-you-can basis, starting at $10, unless otherwise noted. This event is open to anyone interested in attending, regardless of Chamber membership status. Click the “Register Now” button below to register for individual sessions.
8:30 AM, Thursday, November 6 — Storytelling and Messaging for Businesses with Chad Cooper
Chad Cooper, copywriter and concept strategist for de Novo Marketing, will present “Storytelling and Messaging for Businesses.” Great stories attract attention. Create messaging that’s human and sincere, and people will feel it in their bones. But how do you do it? Start with going beyond the mere idea of content. When you know yourself, respect your competition, and understand your audience, you unlock what matters. Discover a repeatable process to identify your clear space, tell meaningful stories, and stand out in the Age of Average.
In this Bite Sized Learning session, Cooper will introduce concept work, a topic he believes is both the most important and most overlooked aspect of marketing, particularly for local, small, and regional brands. When businesses discover how to find their clear space, authentic storytelling becomes easier. Because it's not just business; the best messaging is personal and human.
Bite Sized Learning is supported through partnership with:
Notice of Photographic & Media Recording: When you attend a Grinnell Area Chamber of Commerce event, photo, audio, and video recording may occur. By attending this event, you consent to such recording media and your image and likeness being used in connection with the promotion, advertising, and/or marketing of the Grinnell Area Chamber of Commerce and the Grinnell Community. If you have any questions regarding this policy, please contact the Chamber at 641-236-6555.